How to Maintain a Strong Mindset in a Weak Economy
Published: Thu, 10/23/08
The author of "The Toilet Paper Entrepreneur," Mike started his first business at 24, moving his young family to the only safe place he could afford -- a retirement village. With limited resources and no experience, he systematically grew a multimillion-dollar technology business, sleeping in conference rooms to avoid hotel costs.
After selling his first company, Mike launched a new business the very next day, and in less than three years, sold it to a Fortune 500. With his newest venture, Obsidian Launch, he fosters startup businesses with his "get rich right" approach.
A graduate of Inc. and MIT's "Birthing of Giants" Entrepreneurial Program, Mike received Young Entrepreneur of the Year awards multiple times. He is a recurring guest on CNBC's The Big Idea with Donny Deutsch, has been featured on National Public Radio, and in the New York Times, Smart CEO Magazine, and other publications.
During this interview, you'll discover how to maintain a strong mindset in a weak economy, as well as ...
· The quickest and easiest way you can transform a down economy into a "golden opportunity" for your business, no matter what industry you're in.
· The single most important method for generating constructive feedback (no, it does NOT involve surveys), so you can offer products or services your customers will buy over and over again.
· How your friends are damaging your business without you even knowing it.
· The costly mistake many people make when cutting "easy" expenses that can drive your business into a deadly downward spin.
· 2 simple marketing strategies you can use today that target your prospects' emotions and makes your message nearly impossible to ignore.
· A sneaky strategy Mike used to land 10 appearances on The Big Idea -- and how you can take the exact steps to secure your own television spots.
· The secret to building alliances with people who can accelerate your path to success, even if you think they're "out of your league."
· And much more.
Get this exclusive interview by clicking or downloading the following MP3 links: http://www.writewaysolutions.com/mp3/mikeweb.mp3 (Part 1)
http://www.writewaysolutions.com/mp3/mikeweb2.mp3 (Part 2)
You can also read the transcript here: http://www.writewaysolutions.com/pdf/miketranscript.pdf
Enjoy!
Sincerely,
Tom
P.S. Don't forget to visit http://www.toiletpaperentrepreneur.com to learn more about Mike's book, "The Toilet Paper Entrepreneur." The list of testimonials is impressive, especially the one from self-made billionaire Bill Bartmann.
P.P.S. If you haven't already, check out this ABC News clip of Mike explaining why now is the ideal time to start a business: http://abcnews.go.com/video/playerIndex?id=6060033.