What to Do When Your Marketing Piece Fails
Published: Thu, 02/05/09
I've made tons of mistakes ... and I'm anxious to make many more. That's because I learn faster when I fall flat on my face and fail.
If you're marketing your business regularly, you've likely made many mistakes.
Congratulations! You're one step closer to a successful promotion.
Recently, I read where Joe Sugarman, world-class marketer, copywriter and one of the most successful entrepreneurs in America, said he's "thrilled" if 1 out of every 10 of his ads work.
His reasoning?
One product and an ad can earn him a fortune.
If Joe Sugarman gets excited about a 10% success rate, why shouldn't you?
I just uploaded a 5-minute video explaining how you can adjust 6 elements in your copy to convert a forgetful failure into a smokin' success.
Here it is: http://www.writewaysolutions.com/blog/2009/02/what-to-do-when-your-marketing-piece-fails/
Embrace your failures!
Sincerely,
Tom
P.S. Speaking of videos, I recently had the privilege of interviewing Mike Koenigs. After a successful career behind the camera, Mike stepped in front of it to teach people how to market and sell with video on the Web. In addition to counting the likes of Tony Robbins, Debbie Ford and Deepak Chopra as clients, he's helped distribute more than 3 million videos in just the last 2 years with his Traffic Geyser product.
Keep an eye on your inbox -- the recording will be available in a couple of days. In the mean time, you can get access to several of his f r e e training videos at http://www.trafficgeyser.com.